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<channel>
	<title>Skyler Dobin</title>
	<link>https://skylerdob.in</link>
	<description>Skyler Dobin</description>
	<pubDate>Sat, 14 Mar 2026 15:59:10 +0000</pubDate>
	<generator>https://skylerdob.in</generator>
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		<title>Homepage</title>
				
		<link>https://skylerdob.in/Homepage</link>

		<pubDate>Tue, 27 Oct 2020 01:38:08 +0000</pubDate>

		<dc:creator>Skyler Dobin</dc:creator>

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		<title>Verizon Business</title>
				
		<link>https://skylerdob.in/Verizon-Business</link>

		<pubDate>Sat, 14 Mar 2026 15:59:10 +0000</pubDate>

		<dc:creator>Skyler Dobin</dc:creator>

		<guid isPermaLink="true">https://skylerdob.in/Verizon-Business</guid>

		<description>Verizon Business
When you buy the new Samsung Galaxy from Verizon, you get $1100 off. That’s a lot of cheddar to put back into your business or spend somewhat irresponsibly.&#38;nbsp;





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		<title>Buffalo Ranch Chicken Strip Sandwich</title>
				
		<link>https://skylerdob.in/Buffalo-Ranch-Chicken-Strip-Sandwich</link>

		<pubDate>Sat, 08 Jun 2024 03:04:57 +0000</pubDate>

		<dc:creator>Skyler Dobin</dc:creator>

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		<description>The Buffalo Ranch Chicken Strip Sandwich
This sandwich is extra saucy and people love it. It’s a beautiful mess-terpiece.&#38;nbsp;




PRESS:
&#60;img width="1756" height="1500" width_o="1756" height_o="1500" data-src="https://freight.cargo.site/t/original/i/76eab28751bdee617670250339abe7977a0cbfe14c3cb8ffb3151ac574997187/Screenshot-2024-06-25-at-9.31.56AM.png" data-mid="213580924" border="0" data-scale="38" src="https://freight.cargo.site/w/1000/i/76eab28751bdee617670250339abe7977a0cbfe14c3cb8ffb3151ac574997187/Screenshot-2024-06-25-at-9.31.56AM.png" /&#62;</description>
		
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		<title>Overheard Over a Whataburger</title>
				
		<link>https://skylerdob.in/Overheard-Over-a-Whataburger</link>

		<pubDate>Tue, 11 Jun 2024 15:32:44 +0000</pubDate>

		<dc:creator>Skyler Dobin</dc:creator>

		<guid isPermaLink="true">https://skylerdob.in/Overheard-Over-a-Whataburger</guid>

		<description>Overheard Over a Whataburger

	You’re not liable for what comes out of your mouth when you’re eating your favorite burger. Comfort food leads to speaking comfortably.
After coming up with a metric ton of scenarios, we scripted out the best, hired improv actors, let them do their thing and then we pieced it all back together in the edit. Just like how Larry David made&#38;nbsp;Curb Your Enthusiasm. But in Texas.
	

&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;
 &#38;nbsp; &#38;nbsp; &#38;nbsp;
 &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;









&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;</description>
		
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		<title>MasterPass</title>
				
		<link>https://skylerdob.in/MasterPass</link>

		<pubDate>Fri, 23 Oct 2020 23:17:02 +0000</pubDate>

		<dc:creator>Skyler Dobin</dc:creator>

		<guid isPermaLink="true">https://skylerdob.in/MasterPass</guid>

		<description>
	MasterPass
MasterCard developed a digital wallet for cardholders to make one-click purchases. It’s the shortcut to priceless. 

	
















	Press:
&#38;nbsp; &#38;nbsp;
&#60;img width="801" height="999" width_o="801" height_o="999" data-src="https://freight.cargo.site/t/original/i/b09bf7918317f2f2a445054f2187efadfe84c116d47cafe289066a8660604081/Screenshot-2025-10-26-at-12.28.26PM.png" data-mid="239887134" border="0"  src="https://freight.cargo.site/w/801/i/b09bf7918317f2f2a445054f2187efadfe84c116d47cafe289066a8660604081/Screenshot-2025-10-26-at-12.28.26PM.png" /&#62;
&#60;img width="1062" height="502" width_o="1062" height_o="502" data-src="https://freight.cargo.site/t/original/i/4cb7076017a14253a8f329806dbb765d8bd8f4fdd0bf53bf8e473f9bb3f546be/Screenshot-2025-10-26-at-12.28.34PM.png" data-mid="239887133" border="0"  src="https://freight.cargo.site/w/1000/i/4cb7076017a14253a8f329806dbb765d8bd8f4fdd0bf53bf8e473f9bb3f546be/Screenshot-2025-10-26-at-12.28.34PM.png" /&#62;



	Partner/CD: Jason McKeanCD: Pete Jones, Joel RodriguezCCO: Joyce King Thomas


	
	


	
	
	
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	<item>
		<title>Samsung</title>
				
		<link>https://skylerdob.in/Samsung</link>

		<pubDate>Wed, 19 Aug 2015 01:01:36 +0000</pubDate>

		<dc:creator>Skyler Dobin</dc:creator>

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		<description>
	
	

	Samsung Global
Surprise Birthday Breakfast
We were briefed to introduce the Food Showcase Refrigerator to the European, Asian and North African markets. Traditionally the brand would portray families with each member living up to their stereotypical gender roles. We didn't want to do that.

We came up with a story about a dad and his sons making a surprise birthday breakfast for mom, who was up late working the night before. This idea was met with resistance at first, but eventually we brought them around and together we made something that pushed the boundary for them. It went on to be a success internally for our clients' team and for the brand at large.


	




	10 Years, 1 Fridge
Samsung created Digital Inverter Technology. Which just means it’ll last at least 10 years and you'll get a lot of use out of this expensive thing you’re thinking about buying.

We wanted to take people on a trip, visiting all the foods this fridge could keep fresh for your family in that time. It involved heavy number-crunching by a very not-math person (me), but the legal team approved my calculations and here we are.
	
	




&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e47eb134b80b58fffc7883cfc26986a34945f2fa3fface3fece641ed1a20918a/RT600015.jpg" data-mid="86792397" border="0"  src="https://freight.cargo.site/w/1000/i/e47eb134b80b58fffc7883cfc26986a34945f2fa3fface3fece641ed1a20918a/RT600015.jpg" /&#62;
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&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c300b03344bb7ca67953889d3574583d4dc1244a952cc445a292b063008d1326/RT600023.jpg" data-mid="86792400" border="0"  src="https://freight.cargo.site/w/1000/i/c300b03344bb7ca67953889d3574583d4dc1244a952cc445a292b063008d1326/RT600023.jpg" /&#62;


Partner: André Gidoin
CDs: Michael Canning, Kieran Antill</description>
		
	</item>
		
		
	<item>
		<title>The Priceless Table</title>
				
		<link>https://skylerdob.in/The-Priceless-Table</link>

		<pubDate>Thu, 21 Jan 2016 13:56:54 +0000</pubDate>

		<dc:creator>Skyler Dobin</dc:creator>

		<guid isPermaLink="true">https://skylerdob.in/The-Priceless-Table</guid>

		<description>
	Midas Awards - Grand Midas - Promotions
Midas Awards - Gold - Guerrilla/Alternative Media

The Priceless TableMasterCard has a partnership with Stand Up To Cancer where they donate one penny every time someone dines out with their MasterCard, up to $4M. The problem was no one knew about it. Our solution: open the world’s first restaurant on a billboard. We created a unique dining experience above Times Square with a world famous chef where the cost of your meal would go to SU2C. We called it The Priceless Table and the only way to get in was with your MasterCard.


	


	



	




&#60;img width="855" height="1287" width_o="855" height_o="1287" data-src="https://freight.cargo.site/t/original/i/1524a5681ae7456891594de69f579c11a25273e1c51e82b0f40cf08e127dda9c/16web_855.jpg" data-mid="86787237" border="0"  src="https://freight.cargo.site/w/855/i/1524a5681ae7456891594de69f579c11a25273e1c51e82b0f40cf08e127dda9c/16web_855.jpg" /&#62;
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&#60;img width="1434" height="948" width_o="1434" height_o="948" data-src="https://freight.cargo.site/t/original/i/f0bf72fa6077674a6737d583695c5cf7e3d2298d9d4606911d0cfe61fa248714/Screen-Shot-2020-03-16-at-11.29.29-AM.png" data-mid="86787246" border="0"  src="https://freight.cargo.site/w/1000/i/f0bf72fa6077674a6737d583695c5cf7e3d2298d9d4606911d0cfe61fa248714/Screen-Shot-2020-03-16-at-11.29.29-AM.png" /&#62;



&#60;img width="549" height="452" width_o="549" height_o="452" data-src="https://freight.cargo.site/t/original/i/23c3cdb4d98858e2f7a9308c7c773d40a42d3d856300c8d4c3c1e85ba2e77523/Screen-Shot-2020-03-16-at-1.49.48-PM.png" data-mid="86787251" border="0"  src="https://freight.cargo.site/w/549/i/23c3cdb4d98858e2f7a9308c7c773d40a42d3d856300c8d4c3c1e85ba2e77523/Screen-Shot-2020-03-16-at-1.49.48-PM.png" /&#62;
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&#60;img width="546" height="559" width_o="546" height_o="559" data-src="https://freight.cargo.site/t/original/i/33b76576a7213410fc87e991381b8b34227b3101eb0a98034f927baff0b86d23/Screen-Shot-2020-03-16-at-1.48.51-PM.png" data-mid="86787253" border="0"  src="https://freight.cargo.site/w/546/i/33b76576a7213410fc87e991381b8b34227b3101eb0a98034f927baff0b86d23/Screen-Shot-2020-03-16-at-1.48.51-PM.png" /&#62;
&#60;img width="547" height="674" width_o="547" height_o="674" data-src="https://freight.cargo.site/t/original/i/4b6e3165dd97808ff8e709759b47b56ba277673365d6e3077ecf49b259465196/Screen-Shot-2020-03-16-at-1.48.22-PM.png" data-mid="86787255" border="0"  src="https://freight.cargo.site/w/547/i/4b6e3165dd97808ff8e709759b47b56ba277673365d6e3077ecf49b259465196/Screen-Shot-2020-03-16-at-1.48.22-PM.png" /&#62;
&#60;img width="549" height="512" width_o="549" height_o="512" data-src="https://freight.cargo.site/t/original/i/3a3d7edc3108bec58c5767f83766e1009cb6f9fa656efcd71cbad498771d1149/Screen-Shot-2020-03-16-at-1.49.09-PM.png" data-mid="86787256" border="0"  src="https://freight.cargo.site/w/549/i/3a3d7edc3108bec58c5767f83766e1009cb6f9fa656efcd71cbad498771d1149/Screen-Shot-2020-03-16-at-1.49.09-PM.png" /&#62;
&#60;img width="545" height="675" width_o="545" height_o="675" data-src="https://freight.cargo.site/t/original/i/878a8aee9ab0ba87d542f9381208a99e15917d3d12b27dcbab4928db3517d6e2/Screen-Shot-2020-03-16-at-1.47.50-PM.png" data-mid="86787257" border="0"  src="https://freight.cargo.site/w/545/i/878a8aee9ab0ba87d542f9381208a99e15917d3d12b27dcbab4928db3517d6e2/Screen-Shot-2020-03-16-at-1.47.50-PM.png" /&#62;

	
	
	

	Results:The Priceless Table helped MasterCard reach their goal of raising $4M faster than any year in the history of their partnership. 
While credit card spend at restaurants increased by 3.9%, spending with MasterCard at restaurants increased by 10.3%.
The following summer, they took the idea on the road, popping up at landmarks all around the world until it finally became a permanent fixture for MasterCard as part of their Priceless Cities Experiences.
	



	Press:


&#60;img width="901" height="1111" width_o="901" height_o="1111" data-src="https://freight.cargo.site/t/original/i/37d1ff5bf7e81799824aeaf4410b70a877b570acd48e7ad0e64ac15dfb3727ff/Screenshot-2025-10-26-at-1.12.34PM.png" data-mid="239887820" border="0"  src="https://freight.cargo.site/w/901/i/37d1ff5bf7e81799824aeaf4410b70a877b570acd48e7ad0e64ac15dfb3727ff/Screenshot-2025-10-26-at-1.12.34PM.png" /&#62;
&#60;img width="928" height="1037" width_o="928" height_o="1037" data-src="https://freight.cargo.site/t/original/i/375a96e240e2893f897d05a35fce5f15885de948be40f42da23f116e2e9ef1a6/Screenshot-2025-10-26-at-12.40.40PM.png" data-mid="239887821" border="0"  src="https://freight.cargo.site/w/928/i/375a96e240e2893f897d05a35fce5f15885de948be40f42da23f116e2e9ef1a6/Screenshot-2025-10-26-at-12.40.40PM.png" /&#62;
&#60;img width="937" height="569" width_o="937" height_o="569" data-src="https://freight.cargo.site/t/original/i/03e854b68c345b7c552e65ffd79c48b071e27c2ab9ed9a15df092d414ba0daab/Screenshot-2025-10-26-at-12.39.53PM.png" data-mid="239887822" border="0"  src="https://freight.cargo.site/w/937/i/03e854b68c345b7c552e65ffd79c48b071e27c2ab9ed9a15df092d414ba0daab/Screenshot-2025-10-26-at-12.39.53PM.png" /&#62;
&#60;img width="991" height="1113" width_o="991" height_o="1113" data-src="https://freight.cargo.site/t/original/i/5502cd9fead8df4d05b6220014cf85e2b625425cf7e940881925aa92456ca1dd/Screenshot-2025-10-26-at-12.39.44PM.png" data-mid="239887823" border="0"  src="https://freight.cargo.site/w/991/i/5502cd9fead8df4d05b6220014cf85e2b625425cf7e940881925aa92456ca1dd/Screenshot-2025-10-26-at-12.39.44PM.png" /&#62;


Partner: Laura Goodman
CD: Pete Jones
CCO: Joyce King Thomas</description>
		
	</item>
		
		
	<item>
		<title>Key.Me</title>
				
		<link>https://skylerdob.in/Key-Me</link>

		<pubDate>Tue, 05 Jun 2018 20:59:23 +0000</pubDate>

		<dc:creator>Skyler Dobin</dc:creator>

		<guid isPermaLink="true">https://skylerdob.in/Key-Me</guid>

		<description>
	

Key.Me
	
	

	

It used to be that if you needed to make key copies you’d have to go to the hardware store during hardware store hours. Then Key.Me came along and changed all that. Now you can DIY it whenever, wherever you find a kiosk

	

NYC:
&#60;img width="1600" height="777" width_o="1600" height_o="777" data-src="https://freight.cargo.site/t/original/i/166cf45a44e91904efbc401c570deb21486f4c33ab856c5f4c9a106fd8b2decc/KeyMeTimesSquare.jpeg" data-mid="86793931" border="0" data-scale="95" src="https://freight.cargo.site/w/1000/i/166cf45a44e91904efbc401c570deb21486f4c33ab856c5f4c9a106fd8b2decc/KeyMeTimesSquare.jpeg" /&#62;
&#60;img width="1366" height="765" width_o="1366" height_o="765" data-src="https://freight.cargo.site/t/original/i/277b3aeaf25f8e302ca992be8ab41c76d1d8662b6988206d65968b3093671648/Screen-Shot-2020-11-12-at-5.36.49-PM.png" data-mid="88642110" border="0"  src="https://freight.cargo.site/w/1000/i/277b3aeaf25f8e302ca992be8ab41c76d1d8662b6988206d65968b3093671648/Screen-Shot-2020-11-12-at-5.36.49-PM.png" /&#62;
&#60;img width="866" height="628" width_o="866" height_o="628" data-src="https://freight.cargo.site/t/original/i/870c3a62366a19e9c31143b87ab8e6d9ea78b8d4cc205ead37d75e333e33018f/KeyMe_2.png" data-mid="86787261" border="0"  src="https://freight.cargo.site/w/866/i/870c3a62366a19e9c31143b87ab8e6d9ea78b8d4cc205ead37d75e333e33018f/KeyMe_2.png" /&#62;
&#60;img width="1369" height="772" width_o="1369" height_o="772" data-src="https://freight.cargo.site/t/original/i/c9756cb8666d7e587eab5df53f02abcac235ddfe5935b8031b903f374c09721d/Screen-Shot-2020-11-12-at-5.37.00-PM.png" data-mid="88642108" border="0"  src="https://freight.cargo.site/w/1000/i/c9756cb8666d7e587eab5df53f02abcac235ddfe5935b8031b903f374c09721d/Screen-Shot-2020-11-12-at-5.37.00-PM.png" /&#62;
&#60;img width="1371" height="772" width_o="1371" height_o="772" data-src="https://freight.cargo.site/t/original/i/95f22c0abd7e000c1032c34bed0eca46a9f563573a0e84a3ad16d9aa795651ad/Screen-Shot-2020-11-12-at-5.36.29-PM.png" data-mid="88642114" border="0"  src="https://freight.cargo.site/w/1000/i/95f22c0abd7e000c1032c34bed0eca46a9f563573a0e84a3ad16d9aa795651ad/Screen-Shot-2020-11-12-at-5.36.29-PM.png" /&#62;


SF:

&#60;img width="1051" height="610" width_o="1051" height_o="610" data-src="https://freight.cargo.site/t/original/i/6e1c9d563e718e4f45dd4ff503c49b3e3d5e5ba13aa2a2cd1237186a78a3a03b/KeyMe_10.png" data-mid="86787269" border="0"  src="https://freight.cargo.site/w/1000/i/6e1c9d563e718e4f45dd4ff503c49b3e3d5e5ba13aa2a2cd1237186a78a3a03b/KeyMe_10.png" /&#62;
&#60;img width="1099" height="614" width_o="1099" height_o="614" data-src="https://freight.cargo.site/t/original/i/2092a2fd760c1676ea5e0466a3059bea26e442aad97aba9f9551f6fece300ccf/KeyMe_8.png" data-mid="86787267" border="0"  src="https://freight.cargo.site/w/1000/i/2092a2fd760c1676ea5e0466a3059bea26e442aad97aba9f9551f6fece300ccf/KeyMe_8.png" /&#62;


	
&#60;img width="1038" height="581" width_o="1038" height_o="581" data-src="https://freight.cargo.site/t/original/i/2b6a4666edfef0467f99ea0e149e7b2020e3f979433bb19fc43389a48c3900f3/KeyMe_7.png" data-mid="86787266" border="0"  src="https://freight.cargo.site/w/1000/i/2b6a4666edfef0467f99ea0e149e7b2020e3f979433bb19fc43389a48c3900f3/KeyMe_7.png" /&#62;


Online:

&#60;img width="1236" height="197" width_o="1236" height_o="197" data-src="https://freight.cargo.site/t/original/i/9a1531599aedcf2807b966ca588e099edd69610d07da53bea48a9c677589cf3c/KeyMe_4.png" data-mid="86787263" border="0"  src="https://freight.cargo.site/w/1000/i/9a1531599aedcf2807b966ca588e099edd69610d07da53bea48a9c677589cf3c/KeyMe_4.png" /&#62;
&#60;img width="1235" height="198" width_o="1235" height_o="198" data-src="https://freight.cargo.site/t/original/i/fe04bb5a0c58d87f51ae07e48f26272047493c94db6e5b58b93e3eea2eaf849d/KeyMe_3.png" data-mid="86787262" border="0"  src="https://freight.cargo.site/w/1000/i/fe04bb5a0c58d87f51ae07e48f26272047493c94db6e5b58b93e3eea2eaf849d/KeyMe_3.png" /&#62;
&#60;img width="1233" height="197" width_o="1233" height_o="197" data-src="https://freight.cargo.site/t/original/i/c46c9fec6959e5b94d27961eb7cbb31e1481cd6f9e44e65c205eccf2c1b888f5/KeyMe_5.png" data-mid="86787264" border="0"  src="https://freight.cargo.site/w/1000/i/c46c9fec6959e5b94d27961eb7cbb31e1481cd6f9e44e65c205eccf2c1b888f5/KeyMe_5.png" /&#62;








Reactions:
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&#60;img width="350" height="503" width_o="350" height_o="503" data-src="https://freight.cargo.site/t/original/i/2c928a6b5b0bf558141fffef8592756e4594141b44a9543f7605b7af651e3db2/IMG_7369_670.jpg" data-mid="86787291" border="0"  src="https://freight.cargo.site/w/350/i/2c928a6b5b0bf558141fffef8592756e4594141b44a9543f7605b7af651e3db2/IMG_7369_670.jpg" /&#62;
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&#60;img width="350" height="530" width_o="350" height_o="530" data-src="https://freight.cargo.site/t/original/i/23068b9e1fa552e10c41860226f3ba57e8311c4b17e808588501d23c8f6fc472/keyme3.jpg" data-mid="86794128" border="0"  src="https://freight.cargo.site/w/350/i/23068b9e1fa552e10c41860226f3ba57e8311c4b17e808588501d23c8f6fc472/keyme3.jpg" /&#62;
&#60;img width="350" height="600" width_o="350" height_o="600" data-src="https://freight.cargo.site/t/original/i/faecb7ee1090db62721ebbcf6c0a9fcdd568d17f634bad35b5cc22aae202b73a/IMG_7366_670_31.jpg" data-mid="86787290" border="0"  src="https://freight.cargo.site/w/350/i/faecb7ee1090db62721ebbcf6c0a9fcdd568d17f634bad35b5cc22aae202b73a/IMG_7366_670_31.jpg" /&#62;
&#60;img width="550" height="360" width_o="550" height_o="360" data-src="https://freight.cargo.site/t/original/i/429791772bb37f559dcc65c900101e8a32f69f903a43febe5c9a1ef2a1a97fc2/Screen-Shot-2020-02-20-at-9.09.01-PM.png" data-mid="86787273" border="0"  src="https://freight.cargo.site/w/550/i/429791772bb37f559dcc65c900101e8a32f69f903a43febe5c9a1ef2a1a97fc2/Screen-Shot-2020-02-20-at-9.09.01-PM.png" /&#62;
&#60;img width="1072" height="1056" width_o="1072" height_o="1056" data-src="https://freight.cargo.site/t/original/i/3aebc3821efaa8e89dc7d7500df5405e509c8c82838647807b79a7fb8395d11b/Screen-Shot-2020-11-12-at-5.42.45-PM.png" data-mid="88642107" border="0"  src="https://freight.cargo.site/w/1000/i/3aebc3821efaa8e89dc7d7500df5405e509c8c82838647807b79a7fb8395d11b/Screen-Shot-2020-11-12-at-5.42.45-PM.png" /&#62;
&#60;img width="350" height="440" width_o="350" height_o="440" data-src="https://freight.cargo.site/t/original/i/10408ff102600f40f3ac14ee413872c748881a187224a348d3cce750993ffb75/keyme2.jpg" data-mid="86794157" border="0"  src="https://freight.cargo.site/w/350/i/10408ff102600f40f3ac14ee413872c748881a187224a348d3cce750993ffb75/keyme2.jpg" /&#62;
&#60;img width="350" height="487" width_o="350" height_o="487" data-src="https://freight.cargo.site/t/original/i/3ed723cae9f02891a05a7e80278e041f804ee0ea7012639bfac878fd6cb8d7dc/keyme1.jpg" data-mid="86794149" border="0"  src="https://freight.cargo.site/w/350/i/3ed723cae9f02891a05a7e80278e041f804ee0ea7012639bfac878fd6cb8d7dc/keyme1.jpg" /&#62;
&#60;img width="549" height="374" width_o="549" height_o="374" data-src="https://freight.cargo.site/t/original/i/38dd44f5125bb9fc239bdc658bb03250f7b924e8a4b315771ecbc6a425c4bff7/Screen-Shot-2020-02-20-at-9.10.01-PM.png" data-mid="86787275" border="0"  src="https://freight.cargo.site/w/549/i/38dd44f5125bb9fc239bdc658bb03250f7b924e8a4b315771ecbc6a425c4bff7/Screen-Shot-2020-02-20-at-9.10.01-PM.png" /&#62;

	Results:300% revenue growth for the brand.
	
	

Press:&#38;nbsp;&#38;nbsp; 


&#60;img width="901" height="1111" width_o="901" height_o="1111" data-src="https://freight.cargo.site/t/original/i/7443899515122527302020b8ede332339a29f0bc89ba167901c682113820228d/Screenshot-2025-10-26-at-1.12.34PM.png" data-mid="239887623" border="0"  src="https://freight.cargo.site/w/901/i/7443899515122527302020b8ede332339a29f0bc89ba167901c682113820228d/Screenshot-2025-10-26-at-1.12.34PM.png" /&#62;
&#60;img width="825" height="1028" width_o="825" height_o="1028" data-src="https://freight.cargo.site/t/original/i/77706509f18b765fa0549a909e268150c31c128d9037ab70e64f671f7b541689/Screenshot-2025-10-26-at-1.12.47PM.png" data-mid="239887624" border="0"  src="https://freight.cargo.site/w/825/i/77706509f18b765fa0549a909e268150c31c128d9037ab70e64f671f7b541689/Screenshot-2025-10-26-at-1.12.47PM.png" /&#62;



Partner: Daria "Dasha" Erkina
CCO: Jay Benjamin</description>
		
	</item>
		
		
	<item>
		<title>Good Food, Good Times</title>
				
		<link>https://skylerdob.in/Good-Food-Good-Times-1</link>

		<pubDate>Tue, 11 Jun 2024 15:44:00 +0000</pubDate>

		<dc:creator>Skyler Dobin</dc:creator>

		<guid isPermaLink="true">https://skylerdob.in/Good-Food-Good-Times-1</guid>

		<description>Good Food, Good Times
	The one complaint people have about Whataburger is the wait time. But here’s the thing: it takes a few minutes because it’s all made fresh and cooked to order. These help pass that time.


	



&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp; 

 
&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;









</description>
		
	</item>
		
		
	<item>
		<title>New York Writes Itself</title>
				
		<link>https://skylerdob.in/New-York-Writes-Itself</link>

		<pubDate>Wed, 19 Aug 2015 01:01:39 +0000</pubDate>

		<dc:creator>Skyler Dobin</dc:creator>

		<guid isPermaLink="true">https://skylerdob.in/New-York-Writes-Itself</guid>

		<description>
	Cannes Gold - Branded Entertainment
Cannes Bronze - Direct Marketing
Cannes Bronze - PR (Best use of Social Media)
One Show - Merit (Brand Transformation / Single)

New York Writes Itself

	

	The Village Voice is New York's voice. We helped amplify it.
In 2010 Leo Burnett opened its first full-fledged office in NYC. Until then, it was known primarily as a Chicago agency, but we wanted to show our commitment to our new city. We partnered with the The Village Voice to create an evolving series called New York Writes Itself featuring the amazing characters who call NYC home. The project included films, a letterpress show, and eventually an Off-Broadway play.
	






 

	This was my first big project as a professional. I was the community manager throughout the campaign–running the social media accounts, collecting quotes and responding to submissions–and the copywriter for the letterpress show: New York Types, which brought a record attendance to The Art Directors Club. I got to work on everything for this part, from promotion through the run of show, including content capture and the creation of this next video.
	




	The following year, New York Writes Itself produced a sold out Off-Broadway play called 8 Million Protagonists.
	
	
&#60;img width="1920" height="1105" width_o="1920" height_o="1105" data-src="https://freight.cargo.site/t/original/i/f9ae8212739042319db548a50471ddf82897814d2de430d3b8bba40a349582d8/NYWIpic.jpg" data-mid="86789154" border="0" data-scale="76" src="https://freight.cargo.site/w/1000/i/f9ae8212739042319db548a50471ddf82897814d2de430d3b8bba40a349582d8/NYWIpic.jpg" /&#62;






	Press:



&#38;nbsp;

&#60;img width="780" height="692" width_o="780" height_o="692" data-src="https://freight.cargo.site/t/original/i/6a9543f11febffefa6f96628045e52942cee11a05c4b3d6516c0afe919166d6e/Screenshot-2025-10-26-at-1.39.05PM.png" data-mid="239887732" border="0"  src="https://freight.cargo.site/w/780/i/6a9543f11febffefa6f96628045e52942cee11a05c4b3d6516c0afe919166d6e/Screenshot-2025-10-26-at-1.39.05PM.png" /&#62;
&#60;img width="1138" height="1232" width_o="1138" height_o="1232" data-src="https://freight.cargo.site/t/original/i/d552c560111713bd3611b4ee0e94a55256413728a17a7658dd20df0b249e7f83/Screenshot-2025-10-26-at-1.39.53PM.png" data-mid="239887733" border="0"  src="https://freight.cargo.site/w/1000/i/d552c560111713bd3611b4ee0e94a55256413728a17a7658dd20df0b249e7f83/Screenshot-2025-10-26-at-1.39.53PM.png" /&#62;


	

	
CDs: Michael Canning, Kieran Antill
CCO: Jay Benjamin
	
	
</description>
		
	</item>
		
	</channel>
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